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Rockit™ Apple Partners with Elite Supercross Team, Host Grindstone Friesen Group

Sponsorship Supports Pro Riders Max Sanford and Dylan Walsh, and the Grindstone Compound’s Training Facility. ...

Sponsorship Supports Pro Riders Max Sanford and Dylan Walsh, and the Grindstone Compound’s Training Facility.

… This partnership aligns so well with motocross and Supercross, as Rockit™ apples are a superfood, offering a healthy option to other snacks.”

— Julie DeJarnatt, Director of Brand Strategy at Chelan Fresh™

CHELAN, WA, UNITED STATES, November 12, 2024 /EINPresswire.com/ — Rockit™ Apple announces a new partnership with Host Grindstone Friesen Group and Grindstone Compound, a progressive, full-service training facility designed for aspiring motocross and Supercross athletes. By sponsoring these young athletes in their 2024-25 racing season, Rockit™ apples are proud to be a small apple in a big apple world and share a passion for bravery with the motocross and Supercross competitors.

Unlike its more traditional apple cousins, Rockit™ apples are all-natural and pocket-sized. Two whole Rockit™ apples contain only 70 calories, can be eaten quickly in a few bites, and provide a crunchy, sweet energy boost that offers a quick dose of hydration, fiber, and electrolytes without the side effects of processed treats that are loaded with caffeine or processed sugar. Unlike traditional training facilities, Grindstone is a launchpad centrally located in the heart of Southern California that provides riders worldwide with essential services so they can focus on their riding careers.

“In addition to working on basic skills, nutrition is at the core of Grindstone Compound’s mission of guiding these young athletes to perform at their peak,” said Julie DeJarnett, Director of Brand Strategy at Chelan Fresh. “That’s one reason this partnership aligns so well with motocross and Supercross, as Rockit™ apples are a superfood, offering a healthy option to other snacks.”

Rockit™ Apple Partners with Host Grindstone Friesen Group

The CEO and owner of Grindstone, Cari Schehr, has 20 years of personal riding experience and involvement in the motocross industry and her team, Host Grindstone Friesen Group, is one of the first woman-owned Supercross teams in the United States. She consistently proves to be a leader in comprehensive training, specifically designed to meet the unique needs of motocross and Supercross riders including diet, nutrition, and targeted endurance programs.
“We teach riders on and off the bike through a holistic approach to training. Our regimented schedule provides the opportunity for young athletes to excel physically, as well as prepare mentally for the track,” said Schehr. “These new habits will propel and sustain them through successful careers, in an extraordinarily demanding industry.”

Through the new partnership Rockit™ apples will be offered as an alternative healthy snack at the Grindstone Compound training facility and at various competitions.

About Rockit™ Apples
Rockit™ apples are the world’s first deliciously sweet and crisp apple that’s naturally grown to be miniature. They are the perfect size for snacking, very sweet, and deliver a big crunch. Two apples are only 70 calories and are packed with essential vitamins, minerals and fiber to support everyday health for active kids and adults. Rockit™ apples are grown by select premium apple growers around the world, including Chelan Fresh in Central Washington state.

About Grindstone Compound
Grindstone Compound is a premier motocross training facility located in Southern California, specializing in comprehensive athlete training. The focus is on physical fitness, technique training, and on-bike skills to prepare riders for competitive success. Owned by Cari Schehr, the Supercross team Host Grindstone Friesen Group Kawasaki Supercross team provides unparalleled opportunities for young riders to pursue their dreams of becoming professional athletes. Grindstone Compound’s mission cultivates excellence, dedication, and the drive to achieve greatness in the world of motocross and Supercross.

The excitement around these events is the perfect opportunity to create in-store displays, knowing that riders are using Rockit apples to fuel up, and fans will be seeing (and sampling) these apples at the Anaheim opening and upcoming games.

Julie DeJarnatt
Chelan Fresh
email us here
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Rockit™ Apple + Host Grindstone Friesen Group

Rockit™ Apple + Special Olympics – 2024 and Beyond

NEWS PROVIDED BY Chelan Fresh September 17, 2024, 13:00 GMT Nutrition, Wellness, Courage, and Resilience at the Core of Collaboration Promoting Inclusion CHELAN, WA, UNITED STATES, September 17, 2024-- Rockit™ Apple, the world's first perfectly snack-sized apple, is honored to announce that they are moving into the third year...

NEWS PROVIDED BY
September 17, 2024, 13:00 GMT

Nutrition, Wellness, Courage, and Resilience at the Core of Collaboration Promoting Inclusion

CHELAN, WA, UNITED STATES, September 17, 2024– Rockit™ Apple, the world’s first perfectly snack-sized apple, is honored to announce that they are moving into the third year of partnership with Special Olympics for fall 2024 and into 2025. Together, Special Olympics and Rockit™ Apple share a mutual vision to promote inclusion and celebrate bravery and resilience. By advocating for health and wellness for all, this collaboration helps make an impact on the lives of athletes and individuals with intellectual disabilities who face daily discrimination.

Special Olympics’ mission of connecting the world around inclusion aligns perfectly with Rockit™ Apple’s commitment to nutrition, wellness, and the spirit of bravery that is accessible to everyone. As an organization that prioritizes providing healthy, convenient, and delicious snacking options, Rockit™ Apple is excited to join forces with Special Olympics to create positive change on a global scale.

As the third year of partnership begins to unfold, consumers can now find Special Olympics’ “On Pack” Scan for Inclusion on the Rockit™ Apple tubs in stores across the US.

Rockit™ Apple team members have shared Rockit™ at regional games across the country over the past year in seven states – California, Texas, Tennessee, Georgia, Pennsylvania, Washington, and Illinois. They look forward to bringing Rockit™ to seven upcoming events.

“We are honored to partner with Special Olympics in 2024 and 2025 to support their mission of inclusivity and empowerment,” said Julie DeJarnatt, Director of Brand Strategy at Chelan Fresh™, who exclusively grows and markets Rockit™ Apple in North America. “Our shared values of bravery, resilience, and wellness make this collaboration a perfect fit, and we are eager to work together to raise awareness about the incredible achievements of athletes and individuals with intellectual disabilities.”

“Staying fit and eating healthy is a goal that all our athletes strive to achieve so they can compete at their best,” said Zehra Sayin, Chief Communications, Development & Marketing Officer, Special Olympics International. “Partnering with Rockit™ Apple, a company that shares our values and commitment to nutrition and wellness, is an exciting step forward in our mission to promote inclusion and empower individuals with intellectual disabilities.”

The Rockit-Special Olympics partnership will help inspire and motivate individuals and communities around the globe to challenge misconceptions and stereotypes about athletes and individuals with intellectual disabilities. Special Olympics supports nearly 4 million athletes and Unified Partners in more than 200 countries and jurisdictions around the world through community programs every day. By sharing authentic stories from the perspective of these incredible athletes, people will begin to better understand and appreciate the unique perspectives and challenges they face.
For more information about Rockit™ Apple and their partnership with Special Olympics, please visit us.rockitapple.com and specialolympics.org.

About Rockit™ Apples:
Rockit™ apples are the world’s first deliciously sweet and crisp apple that’s naturally grown to be miniature. They are the perfect size for snacking, very sweet, and deliver a big crunch. Two apples are only 70 calories and are packed with essential vitamins, minerals and fiber to support everyday health for active kids and adults. Rockit™ apples are grown by select premium apple growers around the world, including Chelan Fresh in Central Washington state. Learn more at us.rockitapple.com.

About Special Olympics:
Founded in 1968, Special Olympics is a global sports movement to end discrimination against people with intellectual disabilities. We foster acceptance of all people through the power of sport and programming in education, health and leadership. With nearly four million athletes and Unified Sports®partners and one million coaches and volunteers in over 200 countries, Special Olympics delivers more than 30 Olympic-type sports and nearly 75,000 games and competitions every year. Learn more at specialolympics.org.

For more information contact:

Special Olympics
Megan Gausemel
[email protected]
202-570-8628

Chelan Fresh

Julie DeJarnatt

[email protected]

Click links below for images in the press release.

Rockit™ Apples at a Special Olympics event

Rockit™ Logo

Rockit™ Apple and Special Olympics working together

Rockit™ Apples with Special Olympics

Special Olympics Logo

 

 

Rockit™ Apple Announces First Global Partnership with Special Olympics

CHELAN, WA, USA, May 25, 2023 -- Rockit™ Apple, the world's first perfectly snack-sized apple, is thrilled to announce its inaugural partnership with Special Olympics. With a shared vision of promoting inclusion, celebrating courage and resilience, and advocating for wellness and health access for all,...

CHELAN, WA, USA, May 25, 2023 — Rockit™ Apple, the world’s first perfectly snack-sized apple, is thrilled to announce its inaugural partnership with Special Olympics. With a shared vision of promoting inclusion, celebrating courage and resilience, and advocating for wellness and health access for all, this collaboration intends to help make a meaningful impact on the lives of Special Olympics athletes and all individuals with intellectual disabilities who face daily discrimination.

The Special Olympics mission of connecting the world around inclusion aligns perfectly with Rockit™ Apple’s commitment to nutrition and wellness that is accessible to everyone. As an organization that prioritizes providing healthy, convenient, and delicious snacking options, Rockit™ Apple is excited to join forces with Special Olympics to create positive change on a global scale.

“We are honored to partner with Special Olympics and support their mission of inclusivity and empowerment,” said Julie DeJarnatt, Director of Brand Strategy at Chelan Fresh™, who exclusively grows and markets Rockit™ Apple in North America. “Our shared values of courage, resilience, and wellness make this collaboration a perfect fit, and we are eager to work together to raise awareness about the incredible achievements of athletes and individuals with intellectual disabilities.”

“Health is one of our major pillars, and giving the opportunity to live a healthy life to everyone is our commitment”, said Zehra Sayin, Chief Marketing, Communications and Development Office, Special Olympics International. “Partnering with Rockit Apple™, a company that shares our values and commitment to nutrition and wellness, is an exciting step forward in our mission to promote inclusion and empower individuals with intellectual disabilities.”

The Rockit-Special Olympics partnership will help inspire and motivate individuals and communities around the globe to challenge misconceptions and stereotypes about athletes and individuals with intellectual disabilities. Special Olympics supports 6 million athletes, in 210 countries around the world through community programs every day. By sharing authentic stories from the perspective of these incredible athletes, people will begin to better understand and appreciate the unique perspectives and challenges they face.

For more information about Rockit Apple™ and their partnership with Special Olympics, please visit us.rockitapple.com and specialolympics.org.

About Rockit™ Apples:
Rockit™ apples are the world’s first deliciously sweet and crisp apple that’s naturally grown to be miniature. They are the perfect size for snacking, very sweet, and deliver a big crunch. Two apples are only 70 calories and are packed with essential vitamins, minerals and fiber to support everyday health for active kids and adults. Rockit™ apples are grown by select premium apple growers around the world, including Chelan Fresh in Central Washington state.

About Special Olympics:
Special Olympics is a global movement that unleashes the human spirit through the transformative power and joy of sport, every day around the world. Through programming in sports, health, education and community building, Special Olympics is changing the lives of people with intellectual disabilities solving the global injustice, isolation, intolerance and inactivity they face. The Special Olympics movement has grown to more than 6 million athletes and Unified partners in over 210 countries. With the support of more than 1 million coaches and volunteers, Special Olympics delivers 32 Olympic-type sports and over 100,000 events throughout the year.

For more information, contact:
Julie DeJarnatt, Director of Brand Strategy at Chelan Fresh™
[email protected]

Note to editors:
Download high-resolution photos accompanying this article by clicking the links below.

Rockit™ logo black with tagline
Rockit™ logo white
Special Olympics logo

Rockit™ Apples are Teaming Up with Sky Brown

Rockit™ Apple, the sweet apple that’s naturally grown to be miniature, is excited to be partnering with worldwide skateboarding and surfing sensation, Sky Brown (Chelan, WA)  January 9, 2023 – Rockit™ Apple, the first deliciously sweet and crisp apple that’s naturally grown to be miniature, is...

Rockit™ Apple, the sweet apple that’s naturally grown to be miniature, is excited to be partnering with worldwide skateboarding and surfing sensation, Sky Brown

(Chelan, WA)  January 9, 2023 – Rockit™ Apple, the first deliciously sweet and crisp apple that’s naturally grown to be miniature, is excited to be partnering with worldwide skateboarding and surfing sensation, Sky Brown!

Born in Miyazaki, Japan with a Japanese mother and British father, Sky began skating at the age of two. She finished bronze in the 2021 Tokyo Olympic Women’s Skateboard Park at the age of 13, making Sky the youngest ever British Olympian to win a medal. She continues to be the youngest athlete ever endorsed by a number of brands, including Nike, GoPro, Samsung, and more.

Sky aims to continue making history by inspiring young girls, children, and women across the world to reach for their dreams and become unstoppable. Her bravery epitomizes Rockit™’s companywide marketing campaign, “Ready, Set, Rockit” – encouraging people of all ages to take on the world, conquering whatever it is they need to do, with the natural energy of Rockit™ apples.

“When I’m out all day skating and surfing, I always take Rockit™ apples with me. They’re the perfect healthy and miniature snack to keep me going between training. Rockit™ apples are all about feeling good, being brave and staying strong, and so am I. I can’t wait to do more with Rockit™ apples this year.”

General Manager Global Marketing, Julian Smith says Rockit™ couldn’t be prouder to partner with Sky Brown. “Rockit™’s brand is all about natural energy and challenging yourself every day, which has great alignment with Sky who, like our product, is power packed with energy, fun and enthusiasm. We are excited to be working with Sky and can’t wait to Ready. Set. Rockit into 2023 together!”

Rockit™, a healthy and sweet miniature apple that is perfect for on-the-go snacking, will be featured on Sky Brown’s social media channels throughout 2023. Follow along on her Instagram and TikTok accounts, and learn more about Rockit™ apples at us.rockitapple.com.

About Rockit™ Apples
Rockit™ apples are the world’s first deliciously sweet and crisp apple that’s naturally grown to be miniature. They are the perfect size for snacking, very sweet, and deliver a big crunch. Two apples are only 70 calories and are packed with essential vitamins, minerals and fiber to support everyday health for active kids and adults. Rockit™ apples are grown by select premium apple growers around the world, including Chelan Fresh in Central Washington state.

About Chelan Fresh
Chelan Fresh growers take pride in growing premium apples, pears, and cherries. Our fresh fruit is all handpicked on 4th and 5th generation family farms along the mountains of Washington state where ample sunshine, gentle mountain slopes, fertile valleys and cool crisp air combine with the mighty waters of the Columbia River for ideal growing conditions. Learn more at ChelanFresh.com

Note to editors:
Download high-resolution PNG photo accompanying this article by clicking the link below.

Sky Biting Rockit™ Apple

FOR MORE INFORMATION, CONTACT:

Caroline Kerr
Mosaic on behalf of Rockit™ Apple
[email protected]

Fuel Up to Play 60 and Chelan Fresh Deliver Millions of Student Meals

Chelan Fresh Provides Portable School Meal Carts to Schools, Serving an Estimated 1.6 Million Meals (Tacoma, WA, San Antonio, TX,)  October 5, 2021 – For the first time in over a year, many students will be back in school buildings, navigating a new normal. The last...

Chelan Fresh Provides Portable School Meal Carts to Schools, Serving an Estimated 1.6 Million Meals

(Tacoma, WA, San Antonio, TX,)  October 5, 2021 – For the first time in over a year, many students will be back in school buildings, navigating a new normal. The last thing that should be on their minds is where their next meal comes from. Unfortunately, more than 13 million students in the U.S. lack the means to get enough nutritious food on a regular basis. That’s why Fuel Up to Play 60 and Chelan Fresh are stepping up to the plate, donating school meal carts that will be used in Fuel Up to Play 60 schools in Washington and Texas.

The twelve Grab and Goal school meal carts are an innovative solution donated by Chelan Fresh, one of Washington State’s largest suppliers of apples and pears and the nation’s largest provider of fresh cherries, to participating schools and will reach nearly 10,000 students, serving an estimated 1.6 million meals annually. This is in addition to an estimated 2.7M meals served as a result of carts provided during previous collaborations in the 2018-2020 school years.

While schools may look different this year due COVID, providing nutritious meal options to students is more important than ever, and 70% of parents said COVID-19 made them realize how important school meals are to families. “30 million students rely on school meals every day,” said Jean Ragalie-Carr, RDN, LDN, FAND, president, National Dairy Council, “and with childhood food insecurity rates rising, access to nutritious school meals is one way to help students meet the recommendations of the Dietary Guidelines for dairy foods, produce, whole grains, and lean sources of protein, which are all important for growth and development.”

According to Feeding America, the effects of COVID-19 can be felt across the nation as now 1 in 6 children are food insecure. Chelan Fresh and Fuel Up to Play 60 are committed to getting students the nutrition they need, and these carts are a way to deliver nutritious foods while ensuring safety and meeting school guidelines.

Finding new ways to serve nutritious options in schools can make a difference in helping provide all students with the nutrition they need to fuel their potential. The rolling carts from Chelan Fresh provide easy solutions to school nutrition and meal service teams, allowing them to repurpose the carts to deliver meals to classrooms or parking lots, and areas that provide students easy access to nutritious foods. These carts will be provided to recipient schools in Washington and Texas in time for the 2021-2022 school year.

This effort marks Chelan Fresh’s support of Fuel Up to Play 60 for the 10th consecutive year, reinforcing the companies’ ongoing commitment to help K-12 schools improve or expand their nutrition and physical activity programs through Fuel Up to Play 60.

“As one of the original supporters of the Fuel Up to Play 60 team, Chelan Fresh has been a leader in the produce industry ensuring kids try and continue to choose nutritious food items at school and at home,” said Mac Riggan, Director of Marketing at Chelan Fresh.

The company began its support of the Fuel Up to Play 60 program in 2011, and since that time has provided over $755,000 in funding and in-kind resources to support increasing student’s access across the country to nutritious foods.

“On behalf of National Dairy Council, dairy farmers and the dairy community, we’re thankful to continue our longstanding relationship with Chelan Fresh and their growers, and to collaborate in nourishing schools and communities through the Fuel Up to Play 60 program,” said Jean Ragalie-Carr, RDN, LDN, FAND, president, National Dairy Council. “The joint effort from Chelan Fresh and Fuel Up to Play 60 will provide more students across the country with access to nutritious meals that include under-consumed dairy foods and produce in a convenient, on-the-go setting, providing them the nourishment they need to help fuel greatness in their learning, growth and development and play.”

To learn more and keep up with Fuel Up to Play 60 and Chelan Fresh, visit FuelUpToPlay60.com and ChelanFresh.com.

About Fuel Up to Play 60
Fuel Up to Play 60 is an in-school nutrition and physical activity program launched by National Football League (NFL) and National Dairy Council (NDC), in collaboration with the U.S. Department of Agriculture (USDA), designed to engage and empower youth to take action for their own health by implementing long-term, positive changes for themselves and their schools. The program additionally encourages youth to consume nutrient-rich foods (low-fat and fat-free dairy, fruits, vegetables and whole grains) and achieve at least 60 minutes of physical activity every day. As a result of the program, 14 million students are making better food choices and 18 million are more physically active. Fuel Up to Play 60 is further supported by several health and nutrition organizations: Action for Healthy Kids, American Academy of Family Physicians, American Academy of Pediatrics, Academy of Nutrition and Dietetics Association/Foundation, National Hispanic Medical Association, National Medical Association and School Nutrition Association. Visit FuelUpToPlay60.com to learn more.

About Chelan Fresh
Chelan Fresh is a fruit marketing company representing over 300 family owned farms who are committed to growing premium apples, pears, cherries and several stone fruit varieties for demanding domestic and international markets. Our fruit is grown in Central Washington where ample sunshine, gentle mountain slopes, fertile valleys and cool crisp air combine with the waters of the mighty Columbia River for ideal growing conditions.

About National Dairy Council
National Dairy Council® (NDC), the non-profit organization funded by the national dairy checkoff program, is committed to nutrition education and research-based communications. NDC provides science-based nutrition information to, and in collaboration with, a variety of stakeholders committed to fostering a healthier nation, including health professionals, educators, school nutrition directors, academia, industry, consumers and media. Established in 1915, NDC comprises a staff of registered dietitians and nutrition research and communications experts across the country. For more information, visit www.NationalDairyCouncil.org.

Note to editors:
Download high-resolution PNG photo accompanying this article by clicking the link below.

Breakfast On-The-Go School Meal Cart

FOR MORE INFORMATION, CONTACT:

Lorinda Oscarson
[email protected]

Rockit™ Apple Partners with The Tiny Chef to Showcase Miniature Apples

Chelan, Wash. – August 31, 2021 – Rockit™ Apple, the original miniature-sized apple grown for on-the-go snacking, is partnering with Instagram sensation, The Tiny Chef, a 6.5 in. tall herbivore that creates tiny dishes. Together they are helping to spread the word about the world’s...

Chelan, Wash. – August 31, 2021 – Rockit™ Apple, the original miniature-sized apple grown for on-the-go snacking, is partnering with Instagram sensation, The Tiny Chef, a 6.5 in. tall herbivore that creates tiny dishes. Together they are helping to spread the word about the world’s first tiny apple.

Tiny Chef became fast friends with notable celebrities like Kristen Bell and boasts an international Instagram following of more than 600,000 fans. As a winner of two 2021 Webby Awards, The Tiny Chef has won the hearts of people around the world with his endearing voice and tiny culinary creations.

The Tiny Chef is making the exciting journey along the Pacific Crest Trail from Portland, Ore. to Southern California on a quest to fulfill his dreams of hosting his very own cooking show on television. To help support Tiny Chef’s adventurous trek to Hollywood, Rockit™ Apple is sponsoring The Tiny Chef’s journey to help fuel his energy every step of the way.

“We have been fans of the Tiny Chef for a long time and are honored to sponsor Cheffy’s adventure to Hollywood,” says Julie DeJarnatt, director of retail strategy for Chelan Fresh. “Both our apples and Tiny Chef are so unique and tiny—this was a natural partnership that we had to take part in.”

Rockit™, a healthy and sweet miniature apple that is perfect for on-the-go snacking, will be featured on The Tiny Chef Show channels August 31 and September 14 as Tiny Chef treks down the Pacific Crest Trail with Rockit™ apples to power his journey. Watch on the @tinychefshow Instagram page and learn more about Rockit™ apples at www.rockitapple.us.

About Rockit™ Apples
Rockit™ apples are the world’s first miniaturized apples. They naturally grow in the perfect snack-size, are very sweet and deliver a big crunch. Packed with essential vitamins, minerals and fiber to support everyday health for active kids and adults, these tiny apples are also beloved by athletes and fitness enthusiasts for their big nutritional punch in a tiny package. Rockit™ apples are grown by select premium apple growers around the world, including Chelan Fresh in Central Washington state. www.rockitapple.us

About Chelan Fresh™
Chelan Fresh™ growers take pride in growing premium apples, pears, cherries and stone fruit. Our fresh fruit is all handpicked on 3rd and 4th generation family farms in the mountains of Washington state where ample sunshine, gentle mountain slopes, fertile valleys and cool crisp air combine with the mighty waters of the Columbia River for ideal growing conditions.

Note to editors:
Download high-resolution PNG photos to accompany this article by clicking the links below.

The Tiny Chef opens a box from Rockit™ apple

The Tiny Chef with the perfect size Rockit™ apple to fuel his journey

Tiny Chef Show x Rockit™ Infographic

FOR MORE INFORMATION, CONTACT:

Julie DeJarnatt
[email protected]

Rockit™ Apples Partners with Walmart at Halloween Drive-thru Events Across the Country

FOR IMMEDIATE RELEASE: Oct. 30, 2020 FOR MORE INFORMATION, CONTACT: Julie DeJarnatt, phone (479) 531-3640, email [email protected] Chelan Fresh’s pocket-size apple to delight children and parents during socially distant trick-or-treat events CHELAN, WASHINGTON, October 29, 2020 – Rockit™ Apples, the original miniature-sized apple grown for on-the- go snacking, has announced a partnership with Walmart for...

FOR IMMEDIATE RELEASE:
Oct. 30, 2020

FOR MORE INFORMATION, CONTACT:
Julie DeJarnatt, phone (479) 531-3640, email [email protected]

Chelan Fresh’s pocket-size apple to delight children and parents during socially distant trick-or-treat events

CHELAN, WASHINGTON, October 29, 2020 – Rockit™ Apples, the original miniature-sized apple grown for on-the-

go snacking, has announced a partnership with Walmart for the retailer’s Halloween drive-thru trick-or-treat events taking place at its stores across the country.

Free to attend and fun for all ages, Walmart’s drive thru trick-or-treat events will give families an opportunity to dress in costume, enjoy sweet snacks and celebrate the holiday from a safe distance. Attendees at the retailer’s socially distant events will be able to try a variety of fall treats including Rockit™ Apples, adding a snack both healthy and sweet to their Halloween haul.

“Apples are a quintessential fall treat and we are thrilled to give trick-or-treaters of all ages the chance to discover Rockit™ Apples,” said Julie DeJarnatt, Director of Retail Strategy at Chelan Fresh, “Walmart is reimagining Halloween for families, and we are happy to help them reimagine the perfect sweet snack.”

The world’s first pocket-sized apple, Rockit™ Apples are perfect for both kids and kids at heart. With a head-turning red blush color, the apple will stand out brightly in Halloween treat bags and trick-or-treaters will be delighted by its incredibly sweet, crisp taste.

To find a drive-thru trick-or-treat location near you, visit freetrickortreat.com.

 

About Rockit™ Apples

Rockit™ apples are the world’s first miniaturized apples! They naturally grow in the perfect snack-size, are very sweet and deliver a big crunch. Packed with essential vitamins, minerals and fiber to support everyday health for active kids and adults. Rockit™ apples are grown by Chelan Fresh in Central Washington state.

About Chelan Fresh

Chelan Fresh is a fruit marketing company representing over 300 family-owned farms who are committed to growing premium apples, pears, cherries and several stone fruit varieties for demanding domestic and international markets. Our fruit is grown in Central Washington where ample sunshine, gentle mountain slopes, fertile valleys and cool crisp air combine with the waters of the mighty Columbia River for ideal growing conditions. For more information, visit www.chelanfresh.com.